Discover all news and media
While maize and sunflower performance varied significantly between regions, the 2026 season confirmed the growing importance of resilient genetics to secure production in an increasingly variable climate.
Each year, MAS Seeds’ breeding programs generate vast amounts of data from field trials, agronomic observations, and genetic analyses. To help its teams unlock the full value of this information, MAS Seeds has partnered with Ploid to integrate artificial intelligence into its analytical workflows. The collaboration aims to make advanced analyses more accessible, helping researchers […]
The Haut-Mauco industrial industrial site (France) has achieved ISO 50001 certification following an audit carried out by AFNOR Certification. This recognition rewards several years of collective work to better monitor, manage and reduce our energy consumption.
As farming conditions become increasingly unpredictable, we believe plant breeding must anticipate tomorrow's challenges rather than simply respond to today's. By combining genetics, environmental modelling, advanced phenotyping and data science, we develop reliable varieties that help farmers maintain performance in changing conditions.
In 2026, the R&D department has structured a network of experimental farms dedicated to regenerative agriculture research.
You may have noticed the mention “Act for Regenerative Agriculture” displayed on MAS Seeds seed bags of maize.This wording aims to make visible, directly on our products, our commitment in favor of regenerative agriculture.
To secure seed production in an increasingly unpredictable climate, MAS Seeds launched in 2024 a network of pilot farms dedicated to testing regenerative agriculture practices. The goal: identify the most relevant technical pathways to restore soil health while maintaining crop productivity, based on real field conditions.
Ten years after pioneering sulfonylurea‑tolerant sunflower, MAS Seeds once again pushes the boundaries of innovation with the launch of its 1st certified A.I.R. variety, MAS 820AR. In 2016, the company was among the first to introduce a sunflower variety tolerant to sulfonylurea-based herbicides, and today it takes a new step forward as only the second […]
Behind the technical acronym NGT, for New Genomic Techniques, lies a true evolution in plant breeding. Faster than traditional crossing, more precise than chemical mutagenesis, and above all achieved without inserting foreign genes, this technology pushes the boundaries of innovation and agronomic performance.