Discover all news and media
Can we predict a variety's performance… before it's ever been observed in the field? That's one of the challenges we're tackling at MAS Seeds. With Industry 4.0 tools, our approach to variety selection is evolving in a meaningful way:
You may have noticed the mention “Act for Regenerative Agriculture” displayed on MAS Seeds seed bags of maize.This wording aims to make visible, directly on our products, our commitment in favor of regenerative agriculture.
Significantly accelerate our development in the region, with a growth trajectory over the next 2 to 3 years but to get there, the challenge isn’t only commercial, it’s also technical and industrial.
For more than fifteen years, farmers in many agricultural regions have faced stagnant and increasingly unstable yields. Soil degradation, combined with the growing impacts of climate change, is putting increasing pressure on production systems.
In this video, we share a glimpse into the evolution of our R&D: moving from fully manual data collection to a system that combines:🚁 drones (imaging + spectral data)📲 onboard sensors and measurements at harvest
To secure seed production in an increasingly unpredictable climate, MAS Seeds launched in 2024 a network of pilot farms dedicated to testing regenerative agriculture practices. The goal: identify the most relevant technical pathways to restore soil health while maintaining crop productivity, based on real field conditions.
In this report, you will discover a comprehensive overview of the company and its activities, a presentation of our strategy built around four pillars aligned with Maïsadour’s AMBITION 2030 roadmap. You will also find the last year’s financial results, and a review of the key actions carried out during the 2024–2025 season to support the […]
In this video, our CEO, Ludovic Cousin, clearly shares the context and MAS Seeds’ ambition for this region:
Ten years after pioneering sulfonylurea‑tolerant sunflower, MAS Seeds once again pushes the boundaries of innovation with the launch of its 1st certified A.I.R. variety, MAS 820AR. In 2016, the company was among the first to introduce a sunflower variety tolerant to sulfonylurea-based herbicides, and today it takes a new step forward as only the second […]