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At MAS Seeds®, variety innovation is made possible thanks to top of the range R&D, where Data science and plant selection combine their strengths to keep up with the challenges of sustainable agriculture. At the center of this strategy, a dedicated Data science team works with the selection teams and combines agroclimatic modeling, artificial intelligence […]
3,000,000 scenarios, 150 winning hybrids, watch how AI accelerates varietal selection at MAS Seeds® Our predictive engine ingests 5,000 genotypes, reconstructs nearly 3,000,000 virtual crosses and runs them through a simulator to forecast performance under defined conditions. Each cross is scored, examined and ranked—ultimately retaining just 150 of the most promising candidates for validation across […]
On July 1st, Ludovic, Ludovic Cousin took over Pierre Flye Sainte-Marie as General Manager of MAS Seeds®. This succession, prepared and committed for over six months, has continuity and stability in mind. As a member of the EXCOM, Ludovic has continuously contributed to this development and plans today, to speed it up all the while, […]
By Etienne, agri youtubeurre, a French Youtuber that has visited MAS Seeds’ headquarters on March 5th. He discovered the entire process of a variety creation, from the genetic crossbreeding of the “parent” lines to the factory’s exist. He also spoke with one of our seed producers. We then went to his home to sow on […]
💥 What if doing less… actually meant gaining more? That’s the challenge ten farmers took on with MAS Seeds. 🎯 Goal: test, observe, document. 🎙️ “The goal? To keep doing just as well — but with a little less.” First results dropping soon:
As the agri-food industry increasingly demands responsible sourcing, MAS Seeds® is fully committed to creating a seed catalogue rooted in regenerative agriculture, supported by advanced varietal research and sustainable production practices. This approach ensures long-term sustainability by promoting soil health, optimizing resource use, and reducing the carbon footprint of agricultural practices, thereby benefiting both farmers […]
We’re proud to announce that Maïsadour Group has taken a news step in its commitment to sustainability by earning the Exemplary CSR Label, awarded by AFNOR. A strong mark of recognition 🏅 This top-level distinction, based on the international ISO 26000 standard, highlights the concrete actions implemented by MAS Seeds has taken to embed social and environmental responsibility […]
These actions are part of a broader agroecological approach, driven by our industrial sites in close collaboration with local stakeholders. 🎥 In this new episode, hear from Bertrand Despagnet and Anne Marie Tachéé as they explain how we work daily to produce better with less environmental impact. 📢 How can we combine industrial innovation, energy […]
🎥 In the field, regeneration takes root. Understanding long time cycles, enriching soils, and creating value for farms — this is one of the cornerstones of our regenerative agriculture approach at MAS Seeds. In this video, we take you straight to the field, where principles become reality. Alongside BIOSPHERES, Regenerative Agriculture and Sébastien Roumegous, we […]