How can we improve accuracy in field variety evaluation?
In this video, we share a glimpse into the evolution of our R&D: moving from fully manual data collection to a system that combines:
🚁 drones (imaging + spectral data)
📲 onboard sensors and measurements at harvest
Result: up to 750,000 traits collected over a single season.
That’s a wealth of signals that strengthens analysis quality and supports more robust decision-making.
▶️ Watch the video below 👇

Find a product
Discover a full range of maize portfolio for all uses grain, silage or biogas, for organic agriculture, for temperate or tropical regions.

Contact us
Our local teams visit farms and distributors on-site to give you the best advice for your location. Find your local MAS Seeds consultant by visiting a country website or fill out our contact form here.
Discover other news and media
While maize and sunflower performance varied significantly between regions, the 2026 season confirmed the growing importance of resilient genetics to secure production in an increasingly variable climate.
Each year, MAS Seeds’ breeding programs generate vast amounts of data from field trials, agronomic observations, and genetic analyses. To help its teams unlock the full value of this information, MAS Seeds has partnered with Ploid to integrate artificial intelligence into its analytical workflows. The collaboration aims to make advanced analyses more accessible, helping researchers […]
The Haut-Mauco industrial industrial site (France) has achieved ISO 50001 certification following an audit carried out by AFNOR Certification. This recognition rewards several years of collective work to better monitor, manage and reduce our energy consumption.