MAS Seeds® History
The seed branch of Maïsadour® Group was created in 1949, few years after the creation of farmers co-operative in 1936 in south-west of France. The ambition was strong: create, produce and supply high-quality maize hybrids to a fast expanding French market. For 75 years, this adventure has continued with great success. MAS Seeds® varieties have gradually been cultivated all over France and Europe, and now also in Asia, Americas and Africa. Yet we stay loyal to our founding values and our close relationship with the farmers. Farmers who are not only our customers but also our cooperative members. This motivates our teams every day to develop solutions to increase farms’ sustainability and profitability while optimizing crop yield & quality.
Nowadays, MAS Seeds® has become an international seed company with activities not only in maize but also sunflower, oilseed rape and alfalfa and many others. With these new challenging ambitions, a total re-branding was done in 2018 with a new name and a new face, still attached to its history but better suited to the international platform and corresponding to our diverse business activities.
In 2023, our purpose Act Together for a Changing Agriculture becomes the news baseline of our brand to highlight our ambition to contributing to the agroecological transition to the maximum degree possible, as we are convinced it is the right way to go.
Research & Development
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Can we predict a variety’s performance… before it’s ever been observed in the field? That’s one of the challenges we’re tackling at MAS Seeds. With Industry 4.0 tools, our approach to variety selection is evolving in a meaningful way: 🌱 Our maize and sunflower varieties are now better described and documented through advanced statistical analysis. […]
You may have noticed the mention “Act for Regenerative Agriculture” displayed on MAS Seeds seed bags of maize.This wording aims to make visible, directly on our products, our commitment in favor of regenerative agriculture. Why talk about regenerative agriculture today? For over fifteen years, farmers have faced stagnant and unstable yields in many agricultural regions. The progressive degradation of […]
🎯 Business ambition: Significantly accelerate our development in the region, with a growth trajectory over the next 2 to 3 years but to get there, the challenge isn’t only commercial, it’s also technical and industrial. 🔑 The 2 key steps of our development: Our belief: Sustainable growth in West Africa means building as close as […]